Copywriting Classes and Courses
So you’ve been given your first assignment to write good copy but you’re in a state of panic. You’re not clear on the steps to take in order for you to create a really good piece of copy. Will it …
Continue Reading about How to Write Good Copy : Preparation Techniques →
When it comes to buying anything online, consumers these days need to know that something is as good as it claims to be. They will often seek the opinion of others and will be searching your copy for …
Continue Reading about Copywriting Secrets: 8 Powerful Ways to Add Proof and Credibility →
Get a head start with your copy with our copywriting cheat sheet. Print this off to check that you are using the most powerful approaches to communicate with and stimulate action from your target …
Continue Reading about Copywriting Cheat Sheet: Write Powerful Copy Quickly and Easily →
If you’re a student of advertising or someone who likes researching brand origins, Volkswagen’s ‘Think Small’ marketing campaign is one you’ve probably heard of before. If not, you’re in for a …
Continue Reading about What Volkswagen’s ’Think Small’ Campaign Teaches Copywriters →
Do you adore the written word? Can you craft a persuasive argument? Can you convey a story with a flick of your pen? Well, then you may just be the perfect fit for a career in copywriting. …
As a copywriter, you’ll have to write a lot of landing pages. Modern businesses depend on these pages, and it’s your job to ensure they convert. Writing a landing page is vastly different from …
Continue Reading about Landing Pages that Work – Copy that Converts →
